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FREE Webinar:

Re-think
Your Trade Show
Exhibit Strategies
for 2021 

About The Webinar

2021 requires us to re-think and strengthen our trade show marketing strategies. Intimate crowds and large digital platforms offer new opportunities to promote our products and services. But aside from distancing measures, what else has changed in how we should be exhibiting? 

Our expert walks you through key factors that every company should consider to maximize lead generation and to maintain success from your trade show participation.

You’ll Learn How To:

  • Fuel attendee’s excitement and commitment to visit your booth with an effective pre-show marketing strategy  
  • Rethink your exhibit design, staffing rules, creative content, and in-booth technology in light of new health & safety measures to enhance the overall attendee experience 
  • Develop a post-show plan to capture leads generated and capitalize on other potential missed opportunities that your marketing and sales can benefit from  
  • Measure the success of your investment and report valuable analytics to your teams

FREE WEBINAR:

RE-THINK
YOUR TRADE SHOW
EXHIBIT STRATEGY
FOR 2021  

About The Webinar

2021 requires us to re-think and strengthen our trade show marketing strategies. Intimate crowds and large digital platforms offer new opportunities to promote our products and services. But aside from distancing measures, what else has changed in how we should be exhibiting? Our expert walks you through key factors that every company should consider to maximize lead generation and to maintain success from your trade show participation.

You’ll Learn How To:

  • Fuel attendee’s excitement and commitment to visit your booth with an effective pre-show marketing strategy  
  • Rethink your exhibit design, staffing rules, creative content, and in-booth technology in light of new health & safety measures to enhance the overall attendee experience 
  • Develop a post-show plan to capture leads generated and capitalize on other potential missed opportunities that your marketing and sales can benefit from  
  • Measure the success of your investment and report valuable analytics to your team
April Webinar: Re-Think Your Trade Show Exhibit Strategies for 2021

About the Speaker

Sébastien Robillard | Sales Director & Certified Trainer 

Sébastien has over 10 years of trade show experience and many more in commercial marketing for international companies. He’s managed and successfully delivered large numbers of trade show exhibits for his clients. Having worked directly with show labour/services, project managers, 3D designers and more he has a dual perspective and an overall vision to help our customers, no matter how complex their program. 

About the Speaker

Sébastien Robillard | Sales Director & Certified Trainer 
April Webinar: Re-Think Your Trade Show Exhibit Strategies for 2021

Sébastien has over 10 years of trade show experience and many more in commercial marketing for international companies. He’s managed and successfully delivered large numbers of trade show exhibits for his clients. Having worked directly with show labour/services, project managers, 3D designers and more he has a dual perspective and an overall vision to help our customers, no matter how complex their program. 

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